Blogs & Toolkits

We love to share our knowledge and expertise and help businesses improve their communications and engagement with stakeholders. 

Latest Post

Illustration of a parachute heading for a target. Focused communication

Fit for 2024

How Essential PR & Marketing has repackaged its services to make them relevant to the communication challenges facing businesses in Hampshire and Surrey in 2024.

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How to write a public relations strategy

How to write a public relations strategy

Optimise your PR opportunities and get the most from your marketing spend with our eight stage plan on how to write a PR strategy that will help achieve your corporate goals.

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How to get your Hampshire charity better known

How to get your Hampshire charity better known

Affordable ways for Hampshire charities to raise awareness and be noticed.

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How to be noticed when everybody else is vying for attention too!

How to be noticed when everybody else is vying for attention too!

How to make your email campaign successful so that your business is seen, heard and understood.

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Customer satisfaction surveys

Customer satisfaction surveys

When did you last ask your clients about their level of satisfaction? Why now could be a good time to be asking.

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Building good relationships

Building good relationships

Why it is important to spend time on building and nurturing relationships and how it can damage your reputation if you neglect this important area of communication.

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Recruiting volunteers

Recruiting volunteers

How to use PR and marketing techniques to recruit the right volunteers for your organisation.

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Stating the case for having a PR and marketing strategy

Stating the case for having a PR and marketing strategy

We put the case for having a PR and marketing strategy and look at why planning ahead and adopting a 'little and often' approach works.

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Communicating with volunteers

Communicating with volunteers

Healthy, flourishing communities rely on the contribution and commitment of volunteers. To celebrate Volunteers’ Week, we have put together a brief guide to help schools, charities and not for profit organisations communicate better with volunteers.

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Is sponsorship right for your business?

Is sponsorship right for your business?

From school PE kits to major sporting events, there are so many sponsorship options available to businesses but how do you decide if the opportunity is right for you?

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